Result chart or client photo
SEO + Google Ads
Client name
+[X]% enquiries in [X] months
Services
Seven services. One plan.
SEO, conversion optimisation, Google Ads, Facebook & Instagram ads, email automation, landing pages, and websites and apps. Pick one or let us run them all as one system, measured by new clients, not clicks.
01
SEO
Get found on Google by customers already searching for what you do.
What we do
- Keyword and competitor research for your area
- Google Business Profile set-up and ongoing optimisation
- On-page SEO: page titles, headings, structure and internal links
- Technical fixes: speed, mobile, indexing and schema
- Local citations and a review-generation plan
- Link building from relevant local and industry sites
What you get each month
- Ranking report for your target keywords
- Google Business Profile insights: calls, directions, views
- A list of the work we completed
- Next month’s priorities
02
Conversion optimisation (CRO)
Get more clients from the traffic you already pay for.
What we do
- Full-site audit: where visitors drop off and why
- Heatmaps and session recordings
- A/B tests on headlines, offers, forms and pricing
- Checkout, booking and form optimisation
- Page speed and mobile fixes
- Trust signals: reviews, guarantees and proof
What you get each month
- Conversion rate by page and step
- Tests run and the winners
- Where visitors drop off and how we’re fixing it
- Next month’s tests
03
Google Ads
Show up at the exact moment people search to buy.
What we do
- Search, Performance Max and Local Services campaigns
- Keyword research plus negative keywords to stop wasted spend
- Ad copy written and A/B tested
- Conversion tracking for forms, calls and bookings
- Weekly bid and budget management
- Landing page recommendations, or pages built by us
What you get each month
- Leads, cost per lead and spend vs budget
- Search terms report: what people typed to find you
- What we tested and what won
- Next month’s plan
05
Email & automation
Turn enquiries into clients, and clients into repeat business.
What we do
- Instant lead follow-up that replies within minutes
- Welcome, nurture and win-back email sequences
- Automated Google review requests
- CRM and lead pipeline set-up
- SMS follow-up where it fits
- List clean-up and segmentation
What you get each month
- Open, click and reply rates
- Leads converted by each automation
- A map of every automation running
- Next month’s improvements
06
Landing pages
A page for every campaign, built to turn clicks into enquiries.
What we do
- A dedicated landing page for each campaign or service area
- Copy, offer and form written to convert
- Matched to the ad or email that sends the traffic
- Fast, mobile-first build
- Clear calls to action and trust signals
- Form and call tracking
What you get each month
- Enquiry rate by page
- Cost per lead by page
- Which pages to build or improve next
07
Websites & apps
A website or app that wins you clients, not just compliments.
What we do
- Strategy and sitemap built around how your customers buy
- Copywriting and design for every page
- Fast, mobile-first build on a platform you can update yourself
- Web and mobile apps: booking, quoting, client portals [confirm]
- SEO, tracking and forms set up from day one
- Hosting, security and updates
What you get each month
- A site or app you own outright [confirm]
- Training so you can edit it yourself
- Monthly uptime, speed and enquiry report
- Ongoing fixes and improvements
Every plan
Included in every plan, whatever channels you choose
- Free strategy session and marketing audit
- Conversion tracking set up properly (GA4, Tag Manager, call tracking)
- A monthly report in plain English, not vanity metrics
- A monthly strategy call with both of us
- Direct access to Stephan and Bernard, no account managers
- You own your ad accounts, data and pages [confirm]
- Ad spend paid straight to Google and Meta, no markup [confirm]
- [Contract terms: confirm, e.g. month to month]
Pricing
Straight pricing, no surprises
Management
From $[X] / month
Strategy, setup, running and reporting across the channels you choose.
Ad spend
From $1,500 / month
Paid straight to Google and Meta. No markup. [confirm]
Contract
[Month to month]
[Confirm terms, e.g. month to month after the first 3 months.]
How it works
How we get you more clients in 3 steps
01
Free strategy call
30 minutes on your goals, your numbers and where your next clients will come from.
02
Your plan, launched
We build the campaigns, tracking and pages, and go live in weeks, not months.
03
Report, improve, repeat
A clear monthly report in plain English, then we double down on what works.
Results
Results we’ve delivered for local businesses
Result chart or client photo
Social media ads
Client name
[X] leads at $[X] per lead
Result chart or client photo
Full-service
Client name
[X]x return on ad spend
FAQ
Straight answers before you book a call
How much does it cost?
Management starts from $[X] a month, plus a minimum of $1,500 a month in ad spend. You get a fixed quote after the strategy call.
How fast will I see results?
Ads can bring enquiries within weeks. SEO builds over 3–6 months. We set expectations up front.
Am I locked into a contract?
[Confirm: e.g. month to month after the first 3 months.]
Who will I actually work with?
Us. Stephan on strategy, Bernard on systems. No juniors, no handoffs.
Let’s talk
We can take 4 more clients this quarter.
Will you be one?
Book a free 30-minute strategy call. No hard sell: just a plan you can use, whether you hire us or not.
04
Facebook & Instagram ads
Put your offer in front of the right local people, again and again.
Best for
Businesses with a strong offer, a visual product or event, or website visitors worth retargeting.
Measured by
Cost per lead and booked appointments.
What we do
What you get each month